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Do or die

Do or Die

Do or Die, is the brand new project from young designer Lucy Eggleton, aka LU LA. His sources of inspiration range from science fiction to urban culture, following new trends and music that are changing our world. She has also had the opportunity to work with many artists such as TOKYO TABOO, GRIMES, BJORK, AJA, DREAM WIFE and many others.


For her latest project, she wanted to be inspired by the 80's scene, a new romantic, punk, totally DIY, in collaboration with her brand LU LA LOOP.

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"DO OR DIE- Basically you gotta create. You have to keep going when times are hard and you feel frustrated. Fuck it, It's

DO OR DIE !!! "

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It uses different materials such as PVC and PUNK aesthetics. She doesn't want to conform to the fashion industry, which she doesn't believe is real energy.

"Seeing JUDY BLAME exhibit at ICA restored my love for that DIY- YOU CAN DO ANYTHING. I have always had more respect and a love for people making stuff and if they don't know how, they find a way. Creativity is born with real energy and vitality this way. "

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Model and performer- Holly Catarancuic
White PVC and stud DO OR DIE Jacket (unfinished), Black RUFFLE DROP CROTCH PANTS, ORBITAL SHEAR ORGANZA DRESS- All by LU LA LOOP.
HAT, GLOVES AND SHOES- Models own.
Shot in Peckham @ franks Campari bar and Pink corridors / stairways.

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More information ...

www.lu-la-loop.com

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Written by Lonely † Boy

Do or die

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